AS91617
mobile phone essay
AS91617 4 credits (External)
'Undertake a critique of a technological outcomes design'
Write a Externally marked essay about the design & product development of mobile phones.
CRITIQUE: A detailed analysis & assessment of something. An analytical evaluation.
TECHNOLOGICAL OUTCOME: Technological outcomes are products and systems (MOBILE PHONES) developed through technological practice for a specific purpose.
A technological outcome is evaluated in terms of its fitness for purpose.
Technological outcomes can be described by their physical and functional nature.
not-ep-char-tech-outcomes-2599.pdf | |
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Here is more info from NZQA about TECHNOLOGICAL OUTCOME
CONTEXT
Write a report about the design of mobile phones
(maximum 10 pages A4, Arial 12 point font)
READ THE NZQA ASSESSMENT ACHIEVEMENT STANDARD
ASSESSMENT NOTES
To pass this external you need to discuss the "design" of mobile phones & reference the 'design principles' of famous designers...
Oki Sato
Chief designer at Nendo - design philosophy & products
#1 ranked designer on Dezeen - www.dezeen.com/hotlist/2016/designers/
Oki Sato - I am addicted to design
Oki Sato - What technology should look like & most of todays smart devices are useless
Oki Sato - 12 things i cant live without
Philippe Starck
mobile phone design www.mi.com/en/mix/design/
Dieter Rams
...use Dieter Rams as a reference for design principles.
These are some of Dieter Rams designs of stereos from the 1950 & 60s.
Compare his designs to the designs of 'normal' stereo designs from the same time...
dezeen.com/2021/08/17/braun-home-electronics-simple-useful-built-to-last
10 PRINCIPLES OF DESIGN
Dieter Rams: ten principles for good design - "FORM FACTOR" is an important design consideration
http://en.wikipedia.org/wiki/Dieter_Rams
http://en.wikipedia.org/wiki/Braun_(company)
http://blog.needsupply.com/2014/11/05/icon-dieter-rams/
https://www.vitsoe.com/rw/about/good-design
1. Is innovative - The possibilities for progression are not, by any means, exhausted. Technological development is always offering new opportunities for original designs. But imaginative design always develops in tandem with improving technology, and can never be an end in itself.
2. Makes a product useful - A product is bought to be used. It has to satisfy not only functional, but also psychological and aesthetic criteria. Good design emphasizes the usefulness of a product whilst disregarding anything that could detract from it.
3. Is aesthetic - The aesthetic quality of a product is integral to its usefulness because products are used every day and have an effect on people and their well-being. Only well-executed objects can be beautiful.
4. Makes a product understandable - It clarifies the product’s structure. Better still, it can make the product clearly express its function by making use of the user's intuition. At best, it is self-explanatory.
5. Is unobtrusive - Products fulfilling a purpose are like tools. They are neither decorative objects nor works of art. Their design should therefore be both neutral and restrained, to leave room for the user's self-expression.
6. Is honest - It does not make a product appear more innovative, powerful or valuable than it really is. It does not attempt to manipulate the consumer with promises that cannot be kept.
7. Is long-lasting - It avoids being fashionable and therefore never appears antiquated. Unlike fashionable design, it lasts many years – even in today's throwaway society.
8. Is thorough down to the last detail - Nothing must be arbitrary or left to chance. Care and accuracy in the design process show respect towards the consumer.
9. Is environmentally friendly - Design makes an important contribution to the preservation of the environment. It conserves resources and minimizes physical and visual pollution throughout the lifecycle of the product.
10. Is as little design as possible - Less, but better – because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.
FORM FACTOR
https://en.wikipedia.org/wiki/Form_factor_(mobile_phones)
http://www.zdnet.com/article/five-signs-the-mobile-phone-form-factor-is-maxed-out/
http://pocketnow.com/2013/05/10/phone-form-factors-dead
http://www.engadget.com/2013/02/24/the-exaggerated-death-of-the-form-factor/
REFERENCE WEBSITES
http://en.wikipedia.org/wiki/Form_factor_(mobile_phones)
http://www.webdesignerdepot.com/2009/05/the-evolution-of-cell-phone-design-between-1983-2009/
http://www.hongkiat.com/blog/30-futuristic-phones-we-wish-were-real/
http://www.cnet.com/news/confessions-of-a-cell-phone-designer/
https://www.youtube.com/watch?v=z7r8sKzt7HM
http://www.gizmodo.com.au/2015/02/the-rd-machines-that-push-your-smartphone-til-it-breaks/
https://www.youtube.com/watch?v=6DW733G76BY
http://www.projectara.com/
http://www.mi.com/en/index.html
http://www.geek.com/chips/man-implants-smartphone-sized-computer-in-arm-to-become-diy-cyborg-1575915/
http://www.stuff.co.nz/technology/gadgets/72688731/luxury-smartphones-for-when-only-the-best-will-do
ASSESSMENT QUESTIONS
ACHIEVED
"Undertake a critique of a technological outcome’s design"
what does CRITIQUE mean?
1. explain the concept of good design and why criteria for judging the quality of design changes.
2. explain views of design & judgement criteria used to determine the quality of the design of technological outcomes. ("technological outcomes" means "the object being designed")
3. appraise the design of a technological outcome using design judgement criteria.
Judgement criteria may include: sustainability, accessibility, functionality, quality of manufacture, emotional resonance, endurance, social benefit, aesthetic quality, ergonomic fit, affordability.
example:
1. Explain what Dieter Ram's 10 design principles are, why he "invented" them and why they are still relevant today. Compare & contrast some designs of mobile phones. There are many ways of judging the quality of design, like this, this, or this, but the criteria for judging will be different based on the year the product was designed because society has different values and opinions that change every era based on new technology
2. Explain the design evolution of how telephones became mobile phones. The first phone in 1876 was considered a feat of technology & design but in 2015 not so much. Use examples of old phone technology, focus on the design, form factor, materials, features, technological advancement. Give your opinion on the design, justify your opinion of the quality of design using images of mobile phones (use the reference website links above or use your own photos of the phones in class).
3. Assess the value (not just $ value), quality & performance of old & new mobile phones based on at least 4 of the judgement criteria. I suggest you pick 3 phones and compare & contrast them against each other. The example picture relates to ergonomics and how bad posture using a phone in an office environment can damage your spine based on how you hold the phone whilst you are using a computer & the benefits of good design of headset technology solves the problem of ergonomic injury.
(dont use this example of ergonomics in your report).
(dont use this example of ergonomics in your report).